In fact, the brand had announced last year that with the touch of a button this technology would change the outer color of a four-wheeler.
Sadly, no details pertaining to this revolutionary paint have been disclosed by the company.
BMW is no stranger to technological innovations and the color-changing paint is yet another weapon in its arsenal. While the details of this technology are yet to be divulged, it is truly futuristic and impressive.
The application of this color-changing paint technology will provide so many customization opportunities, not just for cars and bikes but also for other products, including smartphones.
The paint is said to be temperature sensitive
The clip shows an iX SUV painted in a shade of dark gray. When a man standing next to it activates the color-changing paint system, the outer finish suddenly changes to white. Later, the paintwork begins to transition from gray to white.
The paint is said to be sensitive to temperature and may not work if the car gets too hot or cold.
It is unclear whether customers will get this technology
As the lines between automotive and technology sectors are getting blurred, tech companies and automakers routinely throng the CES to showcase their latest innovations.
However, it is unclear whether BMW has developed its color-changing paint exclusively as a technology showcase or it will be offered to customers in the future. We expect more details to be revealed soon.